By now, you have most likely heard something about cloud-based ERP and it’s benefits. However, have you looked at your own business and thought about how it would look (and run) if you started using a cloud-based solution? Whether you have or you haven’t, this page will help you imagine […]
Pick a box, any box, and get a better understanding of ERP instantly. Sounds like a game show, but some concepts are easier to understand through games. ERP is one of those concepts that can get confusing when big terms enter the mix. However, once you break everything down, it’s […]
What makes a solution implementation project fail? It’s because poor execution is the downfall of any strategy and solution implementation. This is not a foreign concept with any business. Whether on a ground level or with higher management, we have all seen the effects of having the wrong people implementing […]
We are still fresh into the new year, and there is already so much to look forward to in the world of customer experience. Some trends are not new, but are becoming more emphasized because of their growing importance. Other trends are moving us closer into the future, where AI […]
2022 has been quite an eventful year for markets, technology, and communities as a whole. We’ve investigated markets, explored various business solutions, and shared good practices that can help you run your business better. Now, before we kick-start the new year, let’s take a moment to look back at some […]
The world is becoming more complex and so is maintaining a profitable and likeable business. There are more factors that affect how you run your business and how people view it. On top of that, you need to understand all your customers’ expectations and deliver on them without fail. Not […]
B2B buyers have evolved to be more like B2C shoppers. More businesses want B2B retailers to offer personalized experiences similar to B2C experiences. Essentially, B2B customers expect service and solution providers to help them make the best decisions for their business. To do this, B2B customers expect you to understand […]
Whenever your brand promise connects with a consumer’s intention, a customer experience takes place. That’s because in the above scenario, the customer has both an intention and expectation. The intention is to do something (usually to buy products), while the expectation is that brands will deliver high value and a […]
B2B Challenges Online sales are increasing daily around the world, in spite of the recent global pandemics and disruptions. This growth is not limited to business-to-consumer (B2C) sales, but also business-to-business (B2B) brands. With more businesses opting to restock and purchase products online, similarly more B2B retailers need to invest […]
The trio every marketer dreams of When it comes to marketing solutions, there is a long grocery list of functionalities that marketers look for. Of course, as marketing departments usually have various objectives that can be achieved faster and easier with the right software features. The SAP Emarsys Customer Engagement […]