Insight tools that fuel the right actions
Identify accurate segments, such as likely purchasers, loyal customers, or churn risks, and activate them easily in campaign execution tools.
Engagement opportunities across channels
Use natively integrated channels, such as email, SMS, Web, Web push, mobile apps, and in-store, and connect from an API to third-party channels, including email receipts, direct mail, and WhatsApp.
Simplified data models and natively built channels
Create complex, cross-channel campaigns fast through simplified integration with data sources and built-in channel execution.
Centralised personalisation engine
Understand what customers want and integrate tailored content and recommendations into every interaction with ease.