2022 has been quite an eventful year for markets, technology, and communities as a whole. We’ve investigated markets, explored various business solutions, and shared good practices that can help you run your business better. Now, before we kick-start the new year, let’s take a moment to look back at some […]
Yearly archives: 2022
37 posts
The world is becoming more complex and so is maintaining a profitable and likeable business. There are more factors that affect how you run your business and how people view it. On top of that, you need to understand all your customers’ expectations and deliver on them without fail. Not […]
B2B buyers have evolved to be more like B2C shoppers. More businesses want B2B retailers to offer personalized experiences similar to B2C experiences. Essentially, B2B customers expect service and solution providers to help them make the best decisions for their business. To do this, B2B customers expect you to understand […]
Whenever your brand promise connects with a consumer’s intention, a customer experience takes place. That’s because in the above scenario, the customer has both an intention and expectation. The intention is to do something (usually to buy products), while the expectation is that brands will deliver high value and a […]
B2B Challenges Online sales are increasing daily around the world, in spite of the recent global pandemics and disruptions. This growth is not limited to business-to-consumer (B2C) sales, but also business-to-business (B2B) brands. With more businesses opting to restock and purchase products online, similarly more B2B retailers need to invest […]
The trio every marketer dreams of When it comes to marketing solutions, there is a long grocery list of functionalities that marketers look for. Of course, as marketing departments usually have various objectives that can be achieved faster and easier with the right software features. The SAP Emarsys Customer Engagement […]
SAP Service Cloud is a customer service solution that creates meaningful connections throughout the customer journey.
Online and retail sales Twins – one of the world’s greatest anomalies. It truly is fascinating how there are people out there that share the same genes, same birth date, and even the exact same face. What’s more fascinating, however, is how most people they encounter in life may treat […]
Who wants to learn some revenue increasing stats that can be helpful for your business? Companies with strong omnichannel strategies experience a 9.5% increase in annual revenue, (Aberdeen Group) Retailers who only sell on one channel miss out on as much as 30% in sales Having 3 or more channels […]
In the world of sales, we come across many sales reps looking to decrease their sales admin and create more selling opportunities, just like Gift. Gift is a sales professional who handles sales for a B2C company. Whenever Gift engages with a customer, she needs two things that can help […]